The art of Kambikuttan requires great skill and practice, as the storyteller needs to memorize long stories and recite them in the correct poetic meter. The Kambikuttan would often use musical instruments, such as the "pandal" or "veena," to accompany their recitations.

Indicates the language of the content, catering specifically to the global Malayali diaspora and residents of Kerala.

The platform relies heavily on user-generated content. Amateur writers submit stories, which are curated and published regularly.