Moreover, tube entertainment has created new celebrities and influencers, who have built massive followings and earned significant income from their online presence. These influencers have become tastemakers, promoting products, services, and causes to their millions of followers.
The "Reaction Video"—where a creator watches a music video, a trailer, or another creator’s video—is controversial but massively popular. It is meta-media: content about content. In a fragmented world, we don't just want to watch a movie; we want to watch our favorite personality watch the movie to validate our own feelings.
Moreover, tube entertainment has created new celebrities and influencers, who have built massive followings and earned significant income from their online presence. These influencers have become tastemakers, promoting products, services, and causes to their millions of followers.
The "Reaction Video"—where a creator watches a music video, a trailer, or another creator’s video—is controversial but massively popular. It is meta-media: content about content. In a fragmented world, we don't just want to watch a movie; we want to watch our favorite personality watch the movie to validate our own feelings.