Persuasion And Smell Ielts Reading Answers Review

Statement: “Supermarkets use scent to mask the smell of cleaning products.” Explanation: The passage says supermarkets use scent to create a pleasant atmosphere and increase sales – not to mask cleaning smells. This is a classic “distortion” trap.

Research into smell and how it is processed by the brain has come up with some interesting answers. The olfactory system is the oldest sensory system in mammals and can process about 10,000 different odours. When people smell something, its scent enters the nose and is transmitted to the olfactory bulb, which forms part of the limbic system. Briefly put, the limbic system is a set of structures in the brain that govern emotional responses and memories, as well as regulating autonomic functions such as breathing and heart rate. Thus the sensory input from odours that enter the limbic system can trigger memories or involuntary emotional reactions, and these responses can be exploited by advertisers to influence potential customers. persuasion and smell ielts reading answers

Sharp memory, clear recall, strong recollection Neuro Science. Statement: “Supermarkets use scent to mask the smell