The phrase "Gomu o tsukete to iimashita" has made its way into various forms of Japanese pop culture and media. In anime and manga, the phrase is often used as a comedic device or to add a touch of realism to a scene. For instance, in the popular anime series "The Devil is a Part-Timer!", the main character Sadao Maou uses the phrase to ask a convenience store clerk to attach a sticker to a product.